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In an impressive show of success, Pokemon TCG Pocket has managed to rake in over $120 million in just under a month since its launch, as highlighted by data from Appmagic, a mobile revenue tracking service. Pocket Gamer reports that the game is consistently reaching new peaks in daily user spending, positioning it to potentially rival the staggering earnings of Pokemon Go.
Reaching a remarkable milestone, the game has soared past $100 million in gross revenue, with its total earnings climbing even higher. AppMagic’s insights also reveal that November 15 was a standout day, with Pokemon TCG Pocket generating an impressive $8.2 million from both Google Play and the Apple App Store, marking its most profitable day to date.
So, what’s driving this surge? It might just be the game’s growing popularity, attracting a player base ready to invest in digital card packs. There’s also the possibility that the end of free trials for the game’s premium pass has nudged more players to subscribe. Alternatively, players might simply be more willing to splurge after enjoying the free-to-play aspects for a while. A little personal anecdote here: I found myself spending £30 in a bid to complete the Pokedex and snag a Mew, but alas, luck was not on my side.
For a bit of perspective, Statista reports that Pokemon Go amassed around $550 million within its first six months in 2016, having launched in July. By comparison, Pokemon TCG Pocket, within less than a month, has already pulled in $120 million, indicating it could very well match or exceed that benchmark if it keeps up this momentum. It’s important to remember, though, that purchasing and opening packs are central to the Pokemon Pocket experience, whereas Pokemon Go’s early days offered less motivation for spending. However, considering the cultural phenomenon Pokemon Go became at its peak, the current success of Pocket is nothing short of remarkable.
With these figures at hand, it’s clear that Pokemon TCG Pocket is soaring to new heights. Its success has even earned it a nomination for The Game Awards. So, have you found yourself spending on Pokemon TCG Pocket? Share your thoughts with us!
