Nintendo recently shared two commercials on YouTube, showcasing a fascinating evolution in video game marketing from the 1990s to today. These videos have already been viewed nearly two million times, and they feature a familiar face—Paul Rudd. Despite being close to 60, Rudd’s charm hasn’t aged a day.
In one clip, Rudd comments on the joy of gaming by referencing his past Super Nintendo ad. “You know guys, it’s nice playing with power,” he says, but then adds, “this is better because now we’re playing together… super together!” Meanwhile, Joe Lo Truglio chimes in with a playful jab at Rudd’s classic commercial voice. This self-aware humor serves to cleverly engage viewers and subtly distracts from the fact that this is another console ad. It’s an amusing approach that modern audiences appreciate!